Thoughts-Philanthropy-light-bulb400

 

 

 

 

 

Over 83 weeks (yes, eighty-three!), you will read some lessons I’ve learned in my richly rewarding 40-year journey in fundraising. There are bits and pieces about our profession and what skills and attributes make a great fundraiser. I also write about what motivates a person to make a gift to your organization.

There is some wisdom, perhaps.  Years of experience, for certain. A great deal for you to think about.  And suggestions for you to put into practice.

Forty years! You may well ask whether what I write about is relevant for the mind, heart, and spirit of today’s men and women. You bet it is!

What follows are some thoughts I have about fundraising and philanthropy for today’s organizations. The material is relevant. Certainly thought-provoking.  And, I hope, a bit helpful.

blue rule

Thought #12 - The Culture of Not Asking

 

In some organizations, there isn’t a problem with a culture of giving. The problem is a culture of not asking. It’s absolutely amazing what you don’t get when you don’t ask.

Thought #11 - Giving Begets Giving

 

We have a saying that, “you can’t go to the same well too often.” It means that you can’t always go to the same people all the time for gifts. As a matter of fact, that’s exactly where you do go. Those who give will give again. And again. Giving begets giving.

Thought #10 - Making a Large Gift is Visceral

 

Making a large gift is not rational. It’s visceral. There’s a tremendous emotional feeling. When someone decides to make a large gift, it goes from the mind to the heart to the checkbook.

Thought #9 - Something You Do for Someone

 

Fundraising is not something you do to someone. Asking for a gift is something you do for someone.

Thought #8 - The Greatest Joy of the Donor

 

Our job as fundraisers is to secure the largest gift possible, in the shortest amount of time, to the greatest joy of the donor. We want the donor to feel that theirs is a meaningful gift, noble, and inspiring. It’s our job as fundraisers to make them feel this way.

Thought #7 - The More You Give, the More You Have

 

We find that the more a person gives, the more that is returned to him or her. The miracle is that the greater you give and share, the more you have. It’s actually impossible to give without it coming back to the donor.

Thought #6 - Only Three Objectives You Need to Know

 

For those of us in fundraising, there are only three objectives.

Thought #5 - Soul on Fire

 

For your donors, it’s far more than just giving money. It is the soul on fire. It has to do with values. Giving is all about the human spirit and letting it soar.